The aristocracy of data

If content is king and presentation can be considered queen, I would say that delivery mechanism would have to be princely in the aristocracy of data delivery in the Web 2.0-influenced Age of Constant Connectivity. I'm thinking less and less these days about making our data available exclusively over the WWW and really expanding outward to be relevant as many platforms as we can.

I read recently that few realize that the Internet is the first medium that's inherently on-demand, and I agree. I'm re-evaluating my grand content delivery strategy and honing the mechanisms by which we offer data to users in both push and pull models, and really enforcing the benefits of asynchronous delivery (time-shifted, scheduled, on-demand) models in addition to our real-life scheduled programming. My vision is to empower anyone who wants our data to be able to get our stuff anytime, anwhere and on any device.

Were it not for my interest in Ajax and the fattening of web clients to the point of reaching their desktop counterparts, I'd probably not even be working on the Web anymore. Our online content is synchronized with our on-air products - optimized for the operating environment, but indistinguishable across each platform, so that no one service lags in being up-to-date.

KUAM's multimedia, multiplatform, multidevice approach to delivering news, entertainment and information to people has put us so far ahead of the competition, we've been known affectionatelty as "the little affiliate station in a zero market that operates like a multinational network". I take that as a compliment.